April 13, 2024


We curate, you explore: making sense of global trends.

Unveiling Kenyas Food Loss Crisis: Exploring the Impact on Small-Scale Farmers

3 min read
NEWS building city business event global crisis insight economic analysis enviromental living world lifestyle (10)

Unveiling Kenya’s Food Loss Crisis and Its Impact on Small-Scale Farmers

Kenya faces a significant challenge with food loss, where 20% to 40% of produced food goes to waste due to various factors such as inadequate market linkages and failure to meet cosmetic specifications. These issues particularly affect small-scale farmers, who play a crucial role in the country’s agricultural output. However, the emergence of innovative startups like Farm to Feed is bringing hope to addressing this crisis and supporting small-scale farmers.

Addressing Market Access Challenges

Farm to Feed, an agri-tech startup based in Kenya, has strategically positioned itself to bridge the market gap for farmers. By aggregating farm produce, including imperfect crop products that are often unwanted by distributors, the startup is able to sell these products to businesses like restaurants and food processors through its various sales channels, including an online marketplace.

Founders’ Vision and Mission

Claire Van Enk, the CEO of Farm to Feed, co-founded the startup after realizing the significant market access challenges faced by farmers. She emphasizes the impact of food loss and waste on food security, the economy, and climate change. Van Enk’s vision is to address these challenges on a larger scale, leading to the launch of the commercial business.

Funding and Growth

The startup has received significant support, having raised $1 million in equity and grant funding from various VCs, angel investors, and institutions. This funding has enabled the acquisition of sustainable cooling solutions and the expansion of sales channels, including the development of a WhatsApp chatbot for customers preferring social commerce.

Industry Impact and Technological Innovation

Startups like Farm to Feed, alongside others such as Ghanaian agtech Farmerline and Complete Farmer, are tapping into the opportunities within the agricultural sector in sub-Saharan Africa. They are leveraging technological innovations to connect farmers to markets, provide access to quality inputs, and contribute to the industry’s growth, which plays a vital role in the region’s GDP.

Data Collection and Value Addition

Farm to Feed is not only focusing on market access but also on building a data platform to collect granular data on climate, drivers of food loss, and farming outcomes. This approach allows the startup to identify the reasons behind disfigured produce and implement targeted solutions, such as partnering with entities that provide quality seeds or offering training on improved harvesting techniques.

Exploring New Revenue Streams

The startup is running a value-addition pilot to explore new revenue streams, aiming for margin expansion and creating additional value for farmers. Furthermore, it is looking to tap into the carbon market, potentially earning from selling carbon offset credits through a new methodology by Verra, quantifying emission reduction from reducing food loss and waste.

In conclusion, the efforts of startups like Farm to Feed are not only addressing the food loss crisis in Kenya but also paving the way for sustainable and impactful solutions that benefit small-scale farmers, the economy, and the environment.


Key Points:

– Kenya struggles with 20% to 40% food loss, predominantly affecting small-scale farmers.
– Farm to Feed and similar startups are innovatively bridging the market gap for farmers, improving market access and reducing food loss.
– The startup has raised $1 million in funding, focusing on sustainable solutions and expanding sales channels.
– Technological innovations and data collection are aiding the identification of food loss drivers and the exploration of new revenue streams.
– Tapping into the carbon market through emission reduction initiatives holds potential for additional revenue for the startup.

Step into the vibrant world of Neom.nu art. Begin your journey here 🖼!

Leave a Reply

Your email address will not be published. Required fields are marked *

All publications and content on this platform are intended for informational and entertainment purposes only. Trendverce.eu does not provide legal, financial, or professional advice. We work to ensure that all information is accurate and updated to the best of our abilities; however, there may be omissions, errors, or outdated facts. Use our insights at your own discretion and consult with professional advisors for any decisions. Copyright © All rights reserved. | Newsphere by AF themes.